Changing How the World Does Business: FedEx’s Incredible Journey to Success # The Inside Story

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Description

From humble beginnings, FedEx has literally revolutionized the way business is conducted. Not too long ago, overnight shipping was barely an option for even the largest companies. Today, thanks to FedEx, it’s available to every living room start-up. With annual revenues of $30 billion, more than 250,000 employees, 600 aircraft, and 70,000 surface vehicles, FedEx handles nearly six million shipments a day in two hundred countries. FedEx has become a household name, and has been named one of the top ten of America’s Most Admired Companies by Fortune magazine. But it wasn’t always easy. From his inside vantage point as the company’s first general manager and chief operating officer, Roger Frock reveals the remarkable details of how Fred Smith and his team endured their tumultuous early years—fraught with a seemingly unending series of legal, financial, and operational crises that continually threatened the company’s ability to stay in business—and, in the end, created an entirely new industry. Frock chronicles the dramatic last-minute saves and turnarounds the company engineered from its inception to the present. He entertains with stories of the trials and tribulations of the company’s early struggles and victories—from Pilots using personal credit cards to fuel planes, to the courier who hocked his watch to put gas in his delivery van, and, one of the most memorable episodes, the time that founder Fred Smith literally gambled the company’s last remaining funds to keep the planes flying. Frock’s story introduces all the players—FedEx’s resourceful and resilient leaders and employees—and shows how these remarkable individuals gave Fred Smith’s original concept wings and, through flexibility, creativity, and commitment, made a fledgling startup into one of the great success stories in modern business. Changing the Way the World Does Business is an inspirational tale for leaders and entrepreneurs everywhere.

Additional information

Weight 0.5363102 kg
Dimensions 1.9304 × 16.2052 × 24.13 cm
by

Format

Hardback

Language

Pages

264

Publisher

Year Published

2006-10-15

Imprint

Publication City/Country

USA

ISBN 10

1576754138

About The Author

Roger Frock is president of Quest Management, Inc., a consulting firm that specializes in supply chain management. He has been a guest speaker at the National Council of Physical Distribution Management (now the Council of Supply Chain Management Professionals), the American Management Association, and the American Trucking Association, and has made frequent presentations to other industry associations and private business groups on a variety of subjects.

"This book is the manual for entrepreneurs with big dreams. Frock has documented, through personal experience and painstaking research, one of America's most successful start-ups. He provides the critical ingredients for bringing a major dream to life—no matter what the business or endeavor." — Michael Basch, CEO, Nature's Lighting, author of Customer Culture: How FedEx and Other Great Companies Keep the Customer First Every Day “Early on, Frock recognized the value of international service and calculated that the global market would eventually need and support the FedEx business model. We worked closely with him to establish their first cross border network between the US and Canada. His vision helped us to become the most successful player in the Canadian market.” — Simon Caviezel, President and CEO, Cansica, Inc., Federal Express Canadian Licensee “[This book] explains the vital importance that enthusiasm and passion play in people who tackle seemingly overwhelming obstacles and find a way to make it work. In many ways, the Porsche turnaround that I [led] in the 1980s was an application of the management concepts detailed in Changing the Way the World Does Business. Properly applied, these concepts can people to rise to a performance level that achieves business miracles in an increasingly competitive world.” — Peter W. Schutz, former head of Porsche “The success-laden secrets of a corporate giant’s heart and soul are revealed as Frock shares his personal experiences and entrepreneurial views with a keenness that is at once exciting and enlightening… Changing How the World Does Business reflects [Frock’s] ethical nature from which success of gigantic proportions was realized as the global giant known to us all as FedEx.” — Linda G. Sapia, former Manager, FedEx “Tomorrow’s leaders will be encouraged by this exciting succession of experiences that ‘Changed the Way the World Does Business.’” —The Honorable Roger W. Kallock, former Deputy Under Secretary of Defense, Logistics and Material Readiness, and Chairman, Chagrin Consulting Associates

Table Of Content

Foreword by Charles Lewis Lea, Jr. Acknowledgments Introduction: A Case History of Courage and Tenacity PART I From Skepticism to Affirmation: Before May 1972 1 The Trail of Inspiration 2 Checking with the Experts 3 Feeling More Comfortable 4 This Dog Might Hunt! 5 An Irrational Decision 6 Kick the Tires, Light the Fires PART II Naïve Optimism: May 1972 to March 1973 7 A Climate of Chaos 8 Looking for a Few Good People 9 Mr. Smith Goes to Washington 10 The Humble House Gang 11 Good-bye, Little Rock—Hello, Memphis 12 The Company Lodestar 13 More Obstacles PART III Within an Inch of Failure: March 1973 to May 1974 14 Let’s Call it a System Test! 15 The Marine Corps Boot Camp Mode 16 An Inauspicious Beginning 17 Rescue at the Edge of a Precipice 18 Light at the End of the Tunnel 19 A Little Help from Our Friends 20 Summoned to a Special Meeting PART IV One for All and All for One: June 1974 to May 1978 21 A General in the Guerrilla Camp 22 Fund-Raising—Round Three 23 America, You’ve Got a New Airline 24 A Threatened Resignation 25 Three Division Offices 26 Just Step out of the Way PART V Transformation and Separation: May 1978 to January 1982 27 From Caterpillar to Butterfly 28 Mach 1 to Idle 29 Concordes, Dirigibles, and Separation PART VI A New Model for Success 30 People Are the Wind beneath Our Wings 31 Changing How the World Does Business Appendix: Time Line for the Startup, 1971 to 1982 Index About the Author

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