Nir Eyal

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Reset: How to change what’s not working

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The Culture Playbook: 60 Highly Effective Actions to Help Your Group Succeed

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Emotion by Design: Lessons on Creativity from a Life at Nike

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Let’s Talk: Make Effective Feedback Your Superpower

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Rethinking Competitive Advantage: New Rules for the Digital Age

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The Cold Start Problem: How to Start and Scale Network Effects

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Upstream: How to solve problems before they happen

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Spellbound: The Seven Magic Techniques of Influence, Persuasion and Success

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User Friendly: How the Hidden Rules of Design are Changing the Way We Live, Work & Play

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The Connector Manager: Why Some Leaders Build Exceptional Talent—and Others Don’t

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Secrets of Sand Hill Road: Venture Capital—and How to Get It

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Jony Ive: The Genius Behind Apple’s Greatest Products

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