27 Powers of Persuasion: Simple Strategies to Seduce Audiences and Win Allies

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Description

You can persuade anyone to do or think just about anything…Award-winning message strategist Chris St. Hilaire shares his 27 powerful strategies to help you become the master of communication and persuasion. Thought-provoking and refreshingly simple, he shows that by making some subtle changes to how you listen and communicate, you can easily bring others round to your point of view. Learn how to:·Win people over who disagree or are indifferent·Steer conversations with silence and touch ·Use information to strengthen your point·Deal effectively with opposition and bad ideas Whether you want to get someone to hire you, convince a room of sceptics or become a better manager, 27 Powers of Persuasion will help you win people over, influence others and get the results you need.

Additional information

Weight 0.258 kg
Dimensions 1.8 × 13.5 × 21.6 cm
by

,

Format

Paperback

Language

Pages

240

Publisher

Year Published

2011-3-3

Imprint

Publication City/Country

London, United Kingdom

ISBN 10

009193964X

About The Author

Chris St. Hilaire is an award-winning message strategist who has developed communications programs for some of the world's most powerful corporations, legal teams and politicians, including U.S. Senator and Presidential-candidate John McCain and the Political Action Committee (PAC) behind Governor Arnold Schwarzenegger's historic victory. The first marketer in the courtroom, Chris is the founder of Jury Impact, a national jury consulting firm, and M4 Strategies, a California-based messaging firm that specializes in influencing public policy. Chris lives in Long Beach, California with his two young sons. When he's not playing around with them, he enjoys soccer, running and yoga.

[A] useful primer in how to become a more confident and skilled businessperson.

Other text

I'm enthusiastic about [St. Hilaire's] approach to persuasion, which is very simple, and which is fundamentally about positivity: making other people feel good about themselves makes them feel good about you.

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