Content Marketing In A Week: Engage Your Audience With Compelling Content In Seven Simple Steps

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Description

Additional information

Weight 0.11 kg
Dimensions 1.2 × 12.8 × 19.6 cm
by

Format

Paperback

Language

Pages

128

Publisher

Year Published

2016-3-10

Imprint

Publication City/Country

London, United Kingdom

ISBN 10

1473608252

Other text

You are just seven steps away from mastering content marketingContent Marketing In A Week is a simple and straightforward guide to getting content marketing right, giving you everything you really need to know in just seven short chapters. From formats, presentation techniques and buyer personas, to managing your editorial calendar, creating and promoting sharable content and measuring results, you'll discover a practical framework for planning and executing content marketing successfully.

Back Cover Copy

Content marketing just got easierYou are just seven steps away from mastering content marketing. Imagine being able to attract, engage, convert and retain customers by creating content that they find relevant, useful and valuable. Now you can.Content Marketing In A Week is a simple and straightforward guide to getting content marketing right, giving you everything you really need to know in just seven short chapters. From formats, presentation techniques and buyer personas, to managing your editorial calendar, creating and promoting sharable content and measuring results, you'll discover a practical framework for planning and executing content marketing successfully. You'll also find tips to help you put it all into action.The fastest way to mastering content marketingWhether you choose to read it in a week or in a single sitting, Content Marketing In A Week is your fastest route to success:- Sunday: Adopt a content marketing mindset- Monday: Understand the different types of content- Tuesday: Develop your content marketing strategy- Wednesday: Get started with content planning- Thursday: Create compelling content- Friday: Get ready to share- Saturday: Learn how to measure successLearn in a week, remember for a lifetime