Inside Apple: The Secrets Behind the Past and Future Success of Steve Jobs's Iconic Brand
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Inside Apple: The Secrets Behind the Past and Future Success of Steve Jobs’s Iconic Brand

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Description

Additional information

Weight 0.2 kg
Dimensions 1.8 × 12.8 × 19.8 cm
by

format

Language

Pages

240
publisher

Year Published

2012-10-25
Imprint

Publication City/Country

London, United Kingdom
ISBN 10

1848547242
About The Author

Adam Lashinsky is a Senior Editor at Large for Fortune magazine. As the magazine's leading correspondent in Silicon Valley, he has interviewed all of the technology industry's top figures. He also is a weekly commentator on the Fox News Channel, and prior to joining Fortune he wrote for TheStreet.com and the San Jose Mercury News.

'Adam Lashinsky's snappily written slim volume succeeds in getting behind the veil of secrecy that cloaks Apple, painting a portrait of a company in transition to a post-Jobs era'
Other text

How the world's most famous company works.

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