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PR Power: Inside Secrets From the World of Spin

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15.99 JOD

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Description

Whether you’re just starting out or have been in business for years, it’s never too late to start harnessing the incredible power of public relations. PR Power offers advice on how to get the most from your PR consultancy or in-house team and what to do if you’re running the PR yourself, with:* practical hints and tips* toolkit exercises* case studies from real businesses* priceless advice from leading experts in PR

Additional information

Weight 0.819 kg
Dimensions 1.5 × 12.5 × 21 cm
by

Format

Paperback
Language

Pages

240
Publisher

Year Published

2005-5-5
Imprint

Publication City/Country

London, United Kingdom
ISBN 10

0753509040
About The Author

PR and Communication Skills specialist Amanda Barry ran her own PR consultancy for ten years, managing successful campaigns for major brands and clients, among them Motorola, Lloyds TSB, Mobil Oil and Future Network. She won the prestigious PR week 'Best Small Consultancy' Award in 1997.
Review Quote

If you want tips for the top, these books are for you – just follow the chapters through from strategic thinking to the psychology of success. Inspirational stuff.

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