The Everything Token: How NFTs and Web3 Will Transform the Way We Buy, Sell, and Create

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Description

NFTs cause excitement and skepticism. How much value can a token hold? What drives this value?To properly appreciate NFTs we must first understand what they actually are, how they work and in what contexts they are used.The Everything Token is an essential primer on NFTs (non-fungible tokens), explaining their use, purpose, and how businesses can create and exploit them to develop new product lines, building customer loyalty and increased revenues at the same time.Together the authors have spent much of the past few years embedded in NFT communities and helping launch NFT products. As self-described beta testers of this brand-new technology, they’ve seen its power first-hand and aim to educate others on the importance, uses and purpose of NFT and surrounding, ever-evolving technologies.Demystifying the complexities, two experts in NFTs show why we should take NFTs much more seriously than their reputation as fun digital art collectibles suggest. They have a wider variety of uses than one may realise.Gripping and accessible, this book provides a guide and an insight into what can often be a hard-to-grasp area of technology.

Additional information

Weight 0.351 kg
Dimensions 2.1 × 15.3 × 23.4 cm
by

,

Format

Paperback

Language

Pages

288

Publisher

Year Published

2024-1-25

Imprint

Publication City/Country

London, United Kingdom

ISBN 10

0241692032

The Everything Token cuts through the clutter and lays out a blueprint of what you can learn from that top 1% of companies that are using NFTs right

Other text

Kaczynski and Kominers share valuable insights from their indepth research and experiences with NFT communities on how businesses and brands, whether incumbent or upstart, can use them

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